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It appears to be a daunting task to snag local media coverage. But if you like to invest in public relations, then being able to figure out how to deal with media and work with them in a manner that will encourage them to tell and share your stories would be vital.

https://www.youtube.com/watch?v=4U70RsDxwvg

What’s Needed to Pitch Yourself Locally?

In this article, we are going to talk about some useful tactics to help tell stories in local context while providing powerful tools in making the process become easier and of course, effective. To get it started, there are 5 major points that must be considered to tell a remarkable story and these are:

Learning the state of local media
Having great story to tell
Performing research
Pitch it well
Establish relationship

In an effort to attain success when you are pitching to local media, it is imperative to understand the state of the industry.

Not only that, you have to know as well how editors and local reporters think.

Where News are Sourced?

Keep in mind that news today is more accessible. For the past few decades, consumers become more dependent on their local outlets for keeping them up-to-date on what’s happening and also, more reliant on social media, direct-to-consumer channels and other digital platforms.